AsiaNet 44613
NEW YORK, May 16, 2011 /PRNewswire-AsiaNet/ —
Clinique, one of the world’s leading cosmetics brands, names makeup artist Jenna Menard as its first Global Colour Artist. A rising star in the beauty industry, Menard brings a decade of expertise and a modern perspective to Clinique. She shares the brand’s philosophy that makeup can complement the natural beauty of a woman. Menard has received widespread recognition for her makeup artistry through her work in top magazines globally, with celebrity clientele, and from the runways of the fashion capitals of the world.
(Photo: http://photos.prnewswire.com/prnh/20110516/NY01733)
In this newly created position, Menard will play an active role in creating compelling digital content to amplify Clinique’s colour positioning. She will help develop and star in how-to videos that will give women quick, easy ways to achieve their desired makeup looks. Additionally, she will work closely with the Clinique Product Development, Marketing and Education teams to inspire the development of new products, trends and application techniques.
“Jenna is a perfect fit for Clinique and brings tremendous talent and insights to the brand,” said Lynne Greene, Global Brand President of Clinique, Origins and Ojon. “Her eye for creating makeup looks that accentuate the natural beauty of every woman coupled with her passion to build self-confidence through makeup is inspiring to women around the world. She shares Clinique’s philosophy of empowering women to feel and look their best every day. She has a smile that lights up a room and a positive outlook on life – a quality we celebrate at Clinique.”
“I’m honored to join the Clinique family,” said Jenna Menard. “My earliest memories about makeup are of Clinique makeup – it is all that my mother used. I love that the values of the brand are similar to my values as an artist. My philosophy is to make women feel beautiful without putting on too much makeup or doing a cookie-cutter makeover. It’s about playing up a woman’s individual beauty, helping her to look and feel beautiful. That’s true whether I’m working with one of my celebrity clients or a friend.”
Menard was exposed to the transformative power of beauty at an early age. Her mother ran a hair salon out of their home, and Menard vividly remembers seeing her mother’s clients happy and confident with their new look. Her lucky break came during college when she had an opportunity to meet legendary, award-winning costume designer, Ann Roth, who helped her get her first makeup job as an assistant on the set of a blockbuster film in New York. Soon thereafter, she was mentored on the art of makeup under the direction of world-class masters who guided her artistic techniques. She looks forward to the partnership with Clinique where she will be able to reach millions of women around the world and share her insights, knowledge and techniques to enhance their natural beauty.
Connect with Clinique on Twitter (http://twitter.com/Clinique_US), Facebook (http://facebook.com/Clinique) and YouTube (http://youtube.com/Clinique).
ABOUT CLINIQUE
Introduced in 1968, Clinique was the first ever dermatologist-created, prestige cosmetic brand. Clinique’s mission has always been to provide the highest quality and most effective line of products to enhance every skin type and tone. The brand’s customized approach and quality products – all meticulously tested and carefully formulated with the latest science – have made Clinique one of the leading skin care authorities in the world. All makeup and skin care products are Allergy Tested and 100% Fragrance Free. Clinique offers products for men and women of all ages and ethnicities. Clinique is sold in more than 135 countries and territories and on http://www.clinique.com.
SOURCE: Clinique Laboratories LLC
CONTACT: Wajma Basharyar, +1-212-572-6810, wbashary@clinique.com
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